Digital Initiative with Maybe* & Local Rewards
It's never been more important for high street businesses to have a digital presence. With 72% of UK consumers browsing for up to 3 hours a day, social media has helped many businesses hold onto existing customers through the pandemic and even grow their trade. We want all Sheffield businesses to be able to harness the power of social media to weather COVID 19 and thrive despite the challenges facing businesses across the nation.
That's why Business Sheffield have teamed up with specialist tech company, Maybe* to launch a new digital initiative especially for high street businesses across Sheffield.
Build your social media presence and promote yourself locally
This unique partnership will offer businesses a year's free access to Maybetech.com, a digital toolkit that takes the guesswork out of social media. Businesses that sign up will have access to content inspiration, resources to help them grow social media engagement, and quick comparisons with their peers so they can track their progress. By making regular use of the tools and training within the platform, businesses can learn to engage with their existing customers, gain new ones and make sales.
They will also have the opportunity to be promoted online, completely free of charge, through a high street guide called Local Rewards. The guide pulls its content automatically from social media, so any business that has a Google My Business listing and is active on social media will appear. However, the social media posts that are performing best at any one time will be boosted to prime positions in the guide – so businesses' efforts to build engagement will really pay off. The platform also rewards shoppers and gives them the opportunity to win back their spend with weekly competitions.
So how do I get involved?
Business Sheffield is encouraging all local high street businesses to take advantage of this new platform. You can sign up to Local Rewards right away over on Maybe’s website. You’ll then have access to all the great tools and learning on the Maybe* Digital Skills Hub.
To see how to sign up and what to expect, watch this five-minute video.
To get going once you've signed up, watch this 10 minute whistle-stop tour of your Maybe* dashboard.
If your business has a Google My Business Account and is active on Instagram, it will already be visible on the Local Rewards platform. Visit Google My Business to set up a free account if you don’t have one. There’s a handy guide to doing this over on the Maybe blog!
Once signed up, your free Google My Business Profile will also let you easily connect with customers across Google Search and Maps, so it's something we'd encourage any business to do anyway, to improve their digital presence.
To find out more about how to access Local Rewards, as a shopper or as a business, simply go to www.localrewards.chat and register.
Businesses can also contact the Business Sheffield team for more information and guidance, on 0114 224 5000 (10am - 4pm, Monday to Friday) or email: firstname.lastname@example.org.
The Business Sheffield team of Information Officers are also working across the Sheffield districts to visit businesses, helping them to sign-up to the Sheffield Local Guide and access a Digital Skills Hub.