The 7 Steps to Marketing Success - Know your target market

Feeling overwhelmed by marketing? Our 7-step guide for small business owners will help you start strong and target your ideal customers effectively.

The 7 Steps to Marketing Success - Creating a Strong Brand that Appeals to your Target Audience

Struggling to define your target market? Understanding your brand values, mission, and identity is essential. Learn how to pinpoint your audience by asking the right questions and discover why appealing to everyone is never the goal. Join our free branding workshop to build a brand that truly resonates with your ideal customers.

12 Letters To My Name

Tobi and Jay, the only two Africans in the class, are lambs to the slaughter. Newly arrived to England, Sheffield, they are forced to navigate a new life alongside the quiet ache of home.

The Ruskin Collection: Storm-Cloud – The Look of the Sky

In 1884, John Ruskin delivered one of the first lectures to discuss climate change and make a link to industrial pollution. Storm-Cloud brings together work from the Guild of St George’s Ruskin Collection curated by young people, video work by Jake Goodall and research by the University of Sheffield to explore the legacy of Ruskin’s groundbreaking observations. 

Factory Floor brings industrial evolution to Neepsend

A brand new bar concept from the team behind Sheffield’s popular Peddler Market opens to the public this Friday 4 September 2020.

Student life

Russell’s Bicycle Shed Rides for Hendo’s

As the Organisers of the Cycle City Active City conference prepare for the event to open at Sheffield City Hall tomorrow, Russell Cutts, owner of Russell’s Bicycle Shed, Sheffield has this morning taken to the streets on one of his e-cargo bikes to make a collection from a very special Sheffield location and deliver to the conference venue. 

Castlegate and Victoria Quays

Thanks to the Grey to Green project, use of meanwhile spaces, and inventive creations from markets to skateboard areas, Castlegate is seeing a total transformation.

The Monsal Trail

As a result of the Victorians' hard work and modern investment we now have a lovely, level, traffic free, surfaced trail to be enjoyed while admiring the glorious scenery.

Blacka Moor - deer & moorland in the city

The moorland in and around south-western Sheffield acts as a link between the city itself and the wider Peak District National Park. Much of this vast space, that lies within the city boundary, is in public or charitable ownership and as such is accessible and well-maintained and has vast species of flora and fauna, including red deer.