In a constantly changing world, standing still can leave your business behind. Learn how regular SWOT analysis and market research can help you stay competitive and anticipate industry changes. Discover practical tips to keep up with customers, competitors, and market trends for ongoing success.
Learn how to craft key messages, authentic copy, and compelling images that resonate with your audience. Discover how to communicate your brand’s benefits, avoid clichés, and create visuals that truly reflect your brand’s personality. Need guidance? Our Beginner’s Guide to Marketing workshop covers this and much more.
Marketing is like a slow-running tap filling a bucket with a small leak—it requires consistency to keep your business growing. Learn why regular, manageable marketing efforts are essential to retain customers and maintain stability, and discover practical tips for implementing a sustainable marketing plan
Did you know it costs 5 to 10 times more to acquire a new customer than to sell to an existing one? Loyal customers also spend around 67% more per order. Learn the 3 essential steps to maximize your existing customer base: staying connected, expanding business share, and showcasing your full range of offerings. Treat your current customers like the valuable assets they are
Feeling overwhelmed by marketing? Our 7-step guide for small business owners will help you start strong and target your ideal customers effectively.
Creating a marketing plan starts with defining SMART goals—specific, measurable, achievable, realistic, and timely. Learn how to set clear objectives, choose effective strategies, and map out actionable steps for growth. This guide will help you build a customized plan to keep your business on track and moving forward.
Four days of fun in the sun on Abbeydale Road, 31 July - 3 August. There are craft beer tap takeovers all down the road from some of the best craft beer breweries from all over the UK. Completely free to attend!
While the main festival is taking place, Forum Sheffield will be having our own live music festival. Join them for three days of free live music, mouth-watering food, unbeatable drink deals, and proper summer vibes in the heart of the city.
Kim works alongside a super-talented team to create great museum experiences that are free and inspiring for everyone.
Live music at Leopold Square featuring JJ's Cocktail Club on Saturday 14 June and Niamh Kavanah and The High Fives on Sunday 15 June.