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Beginner SEO Workshop: First Steps

06 Feb 2026 10:00 - 12:00
A practical workshop designed for start-ups, small business owners, anyone looking to improve their online presence. No knowledge required

A practical workshop designed for start-ups, small business owners, and anyone looking to improve their online presence. No prior SEO knowledge is required.

What’s Included:

Introduction to SEO and why it matters for your business

Google’s SEO best practices explained simply

Hands-on guidance using free tools:

  • Google Trends
  • Google Analytics (GA4)
  • Page Speed Insights
  • Google Business Profile
  • Free supporting tools: Yoast SEO (backend optimisation) and SEMrush scanner
  • Practical setup support: meta tags, keywords, site speed checks, and Google

 

Business Profile optimisation

Templates to take away, including:

  • SEO Action Plan Checklist
  • Keyword Research Tracker
  • Content Optimisation Worksheet

Outcomes:
By the end of this session, attendees will understand the essentials of SEO, have the confidence to use free tools, and leave with a clear step-by-step plan to improve their website visibility.

Date: Friday, 6 feb

Time: 10am - 12pm

Venue: Electric Works, 3 Concourse Way S1 2BJ

Venue: Electric Works, 3 Concourse Way, Sheffield City Centre, Sheffield S1 2BJ

BOOK HERE

Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo.
Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo.

Prices

Free but places are limited and must be booked. Book here

Venue/Location

Venue: Electric Works,
3 Concourse Way,
Sheffield City Centre,
Sheffield
S1 2BJ Tel:
0114 224 5000

Event Organiser

Business Sheffield Tel:
0114 224 5000 Email:
businesssheffield@sheffield.gov.uk

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Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo. Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo. Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo. Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo. Promo poster for the Business Sheffield Workshops. On a bright orange background is the word 'Workshops' along side the Business Sheffield logo.

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