The 7 Steps to Marketing Success - Know your target market

Feeling overwhelmed by marketing? Our 7-step guide for small business owners will help you start strong and target your ideal customers effectively.

Anne Brennan, HR Business Consultant

Meet Anne, HR Business Consultant. With 20 plus years’ HR experience in the private sector, Anne offers pragmatic advice and practical support.

University and Council work together to help Sheffield hospitality businesses solve ventilation problems, reducing the spread of Covid-19

A new research project that could help hospitality venues - such as pubs, bars, live music venues, nightclubs, restaurants and gyms - improve their ventilation systems in order to help reduce the spread of Covid-19 over winter, is being launched by researchers at the University of Sheffield.

Architecture

Sheffield to host UK’s largest active travel event

The two-day Cycle City Active City event will take place on 5 and 6 July at City Hall and Barkers Pool, and will see more than 800 active travel professionals welcomed to Sheffield.

Tour of Britain, Thursday 5 September – Road closures and travel disruption

Details of Road closures and travel disruption on Thursday 5 September due to the Tour of Britain.

Your University City

We offer the best of all worlds. We’re home to forward-thinking innovators, independent creatives and pioneering world-changers. We’re an ambitious, modern city that doesn’t lose sight of the important stuff, with close-knit communities alongside global opportunities. Unforgettable nights out followed by gentle walks in breathtaking green spaces. Sprawling shopping centres and proud independents. Most importantly, you’ll find yourself amongst friends in a busy university city that sets you up…

Evolution of electronic music

The cultural impact of electronic music is closely tied to Sheffield, whose late‑70s and early‑80s pioneers helped shape the genre as we know it. Today, the city’s artists, producers, performers and festivals continue to lead the way, pushing boundaries, shaping the industry and introducing audiences to new sounds and unforgettable experiences.

Sheffield entrepreneur scoops top accolade at FSB awards

Kirsty Smitten, 28, Sheffield, awarded for founding spin-out company making first new class of antibiotics in over 35 years

The Home of Football

When most people think Sheffield and football, their first thoughts are probably towards the city’s two current biggest clubs, Sheffield United and Sheffield Wednesday, little do they know the city’s crucial role in establishing this international sport, which is now played and adored around the globe.